Excellence Combined With Integrity

By: Brian Tracy

How to set standards for excellence and back them with total integrity.

A Commitment to Excellence
Leaders have specific responsibilities and must fulfill certain requirements. One requirement of leadership is the ability to choose an area of excellence. Just as a good general chooses the terrain on which to do battle, an excellent leader chooses the area in which he and others are going to do an outstanding job. The commitment to excellence is one of the most powerful of all motivators. All leaders who change people and organizations are enthusiastic about achieving excellence in a particular area.

Be the Best!
The most motivational vision you can have for yourself and others is to "Be the best!" Many people don't yet realize that excellent performance in serving other people is an absolute, basic essential for survival in the economy of the future. Many individuals and companies still adhere to the idea that as long as they are no worse than anyone else, they can remain in business. That is just plain silly! It is prehistoric thinking. We are now in the age of excellence. Customers assume that they will get excellent quality, and if they don't, they will go to your competitors so fast, people's heads will spin.

Have A Vision of High Standards
As a leader, your job is to be excellent at what you do, to be the best in your chosen field of endeavor. Your job is to have a vision of high standards in serving people. You not only exemplify excellence in your own behavior, but you also translate it to others so that they, too, become committed to this vision.

This is the key to servant leadership. It is the commitment to doing work of the highest quality in the service of other people, both inside and outside the organization. Leadership today requires an equal focus on the people who must do the job, on the one hand, and the people who are expected to benefit from the job, on the other.

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The Most Respected Quality
The second quality, which is perhaps the single most respected quality of leaders, is integrity. Integrity is complete, unflinching honesty with regard to everything that you say and do. Integrity underlies all the other qualities. Your measure of integrity is determined by how honest you are in the critical areas of your life.

Integrity means this: When someone asks you at the end of the day, "Did you do your very best?" you can look him in the eye and say, "Yes!" Integrity means this: When someone asks you if you could have done it better, you can honestly say, "No, I did everything I possibly could."

Integrity means that you, as a leader, admit your shortcomings. It means that you work to develop your strengths and compensate for your weaknesses. Integrity means that you tell the truth, and that you live the truth in everything that you do and in all your relationships. Integrity means that you deal straightforwardly with people and situations and that you do not compromise what you believe to be true.

Action Exercises
Now, here are two things you can do immediately to put these ideas into action.

First, identify the area of your work where excellent performance can contribute the very most to productivity and profits. Focus all your efforts in this area.

Second, do your very best on every task. Imagine that everyone is watching even when no one is watching. Imagine that everyone in your company was going to do their work exactly the way you do yours.

Never compromise your standards!

Email from Brian Tracy

This morning I have received email from Brian Tracy :

Nyoman,

Twenty-five legendary business geniuses will tell YOU how to improve your business, career and financial future in the next 90-180 days or less -- no matter what you currently do!

My good friend and marketing genius, Jay Abraham, just did something utterly impressive. I asked him to openly share what he did with you. He also agreed to let you "generously" experience this staggering event without charge. Here's HIS personal invitation to prosper:

Whenever I get the urge to engineer and orchestrate a one-of-a-kind business event, people think it can't possibly be that important.

But I have proven (in event after event) that I really CAN and DO introduce totally fresh thinking and breakthrough strategies that propel business owners and sales professionals to staggering profit and sales increases, rapidly and easily.

In all kinds of different business situations -- I've been able to stimulate "monster" growth, earnings and profit boosts.

How do I do it? I have a mastermind alliance, a Business Brain Trust that I turn to -- (constantly) -- for ideas, breakthroughs, fresh perspectives, assessments, on shifts in consumer response, psychology, etc.

My brain trust is composed of probably the finest business minds in the entrepreneurial world.

We're talking mammoth thinkers whose ideas and assistance is so prized that their clients regularly pay them fees of $25,000 to $100,000 PER DAY to tap into their precious business minds.

But I have to tell you, in all the years I've advised business owners and sales professionals, there's never been a time when shifting your thinking was as critical to success.

Frankly, if you could plug into the kinds of legendary experts that I regularly confer with - it would be easy to engineer continuously increasing sales and profits.

But that's never been possible for most of you. Their staggering prices and limited access make almost all of the experts in MY business Brain Trust unavailable to someone like you.

Until NOW, that is...

Because, ten weeks ago, I opened up the "profit floodgate" of windfall growth for a small group of invited attendees to a one-of-a-kind event that I organized in Los Angeles.

I called it "The Brain Trust Project."

My concept in orchestrating it was to bring together the finest array of world-class, cutting- edge business thinkers that I knew, to help struggling entrepreneurs, business owners and sales professionals get their businesses and careers going and growing...in a BIG way.

I used the economies of scale, coupled with my direct access -- to attract the top 25 business experts that I know.

We're talking legendary men and women that you probably don't even know about, because they typically travel in far higher, richer business circles than you frequent.

But they each know me, trust me - and they all have a strong affection for deserving, hard-working entrepreneurs and sales professionals like YOU.

They each agreed to openly share (with my attendees at the Los Angeles gathering) their individual, best-reasoned, best-researched expert ideas on what business changes you need to make NOW.

Changes that will help you to multiply the performance of your marketing, advertising, sales efforts, prospecting, lead generation/conversion, public relations, positioning, referrals, online marketing, etc.

I brought experts so "dizzyingly brilliant" that you have to hear them speak for yourself to fully comprehend what true business genius really looks (and sounds) like.

We're talking about you hearing definitive "top dog expert" on innovation and optimization in the field.

We're talking TWO Hall of Fame-worthy internet legends.

We're talking TWO sales training super-mavens whose combined thinking is light years ahead of almost anyone else.

We're talking the number one non-fiction author alive.

We're talking about another famous business expert who's written 30 bestselling business books.

We're talking the top two thought leaders on building trust with your buyers.

We're talking about a "mega-famous" expert on leveraging the efforts and energies of others to multiply YOUR results.

We're talking the top thinker on "personality" marketing and selling.

We're talking the top mind on selling to egocentrics.

We're talking the brightest light that I know on trend spotting and visionary, entrepreneurial thinking.

And on and on...

I believe that you could take the four days of brilliant idea-sharing and strategy-shifting advice each one of my 25 expert Brain Trust members shared AND...

You can use them to catapult YOUR business or selling career into greatness and make it wildly more profitable than you ever thought possible.

Today, more than any other time, you need this "Direct Access" to their world class, business brains.

But my program is over. You weren't there.

That's why I'm writing you, now...because you're someone Brian Tracy really respects and cares deeply about.

I'm inviting YOU to experience something unclassifiably enriching - Without Spending A Cent!

I've decided to let a group of people on Brian's list freely listen to a collection of "golden nugget," take-away samples of actual breakthrough ideas my Brain Trust shared at the live event.

I've patiently gone through each expert's session and identified the most stimulating and exciting, single idea that each expert shared.

I've taken the top ideas from each one and combined them together into one, 120-minute, ultra-fast paced, golden nugget, "take away" Sampler.

You're going to love listening to this "tour-de- force" introduction to the power that a world- class, business Brain Trust can bring to your business building and selling efforts.

You can listen in on one of three, 120-minute broadcasts that I'm hosting for Brian's subscribers-ONLY -- via teleconference -- without any charge to you, whatsoever!

I'm doing this because Brian wanted me to introduce you to (probably) the most important four-day, career-redefining event I've ever held.

I'm betting that -- once you hear just 120 minutes worth of brilliance from the four day event -- you're going to want to hear the entire four-day unhedged experience via DVD and CD.

You'll be even more motivated to test out the complete, four-day program, when you learn that I'm not asking for any commitment or payment to send them all out to you.

But that's way ahead of this invitation.

Right now, I'm inviting YOU (as a valued subscriber of Brian Tracy) to register "immediately" to be on one of the 90-minute teleconference broadcasts I'm doing just for him.

No cost, no obligation. My only request is that you show up -- if you sign up.

But since I'm sending this invitation to 200,000 people on Brian's list, only 1,000-max can get on each of three calls.

That means 197,000 of you won't get on. I'm sorry, but logistics limit available lines.

If you want in on one of these three broadcasts, I encourage you to register now!

Brian asked me to prove to you -- first-hand -- how to get any business or career exploding to greatness, TODAY.

By listening for just 120 minutes, you'll see and hear how it's possible to multiply your business and sales success many times over.

Again, click here to register.

Best regards,

Jay Abraham

P.S. I think the world of Brian Tracy. For him to want you to experience THIS 120-minute sampler tells me he thinks the world of YOU, too.

INCREASE YOUR THREE TYPES OF ENERGY

Increase Your Three Types of Energy
By: Brian Tracy

Most successful people can be characterized as having very high levels of energy. Since energy is the fuel with which everything is achieved, there seems to be a direct relationship between energy levels and levels of accomplishment. It is hard to imagine a tired, burned-out person achieving much in life. On the other hand, energetic, positive, forward-moving individuals seem to get and enjoy far more of the things life has to offer than does the average person.

Physical Energy is Basic
We have been led to believe that there is basically one kind of energy. We supposedly replenish this energy by sleeping at night, and during the day, we use it up again. It is as though we are machines powered by batteries, and each night we recharge our batteries for seven or eight hours. However, there are some problems with this view of energy. The biggest problem is that it does not deal with the fact that there are actually three different kinds of energy, each of which is necessary for maximum performance.

The three main forms are physical energy, emotional energy, and mental energy. Each of these energies is different, but they are interrelated, and they depend on each other.

The Sweat of Your Brow
Physical energy is raw energy, coarse energy, bulk energy, what we call "meat-and-potatoes" energy. Your physical energy is what you use to do physical labor. It is the primary energy applied by men and women who earn their livings by the sweat of their brow.